BABAV

Pricing — BABAV.CO
Pricing · USD · cancel anytime

Start free.
Scale when you do.

Pay for the channels you run — from $39/mo for one, scaling to all six — plus simple per-action usage: a penny a reply, a few cents a post, billed only when an action completes and capped at a limit you set. 7-day free trial. Need it fully managed? Our done-for-you tier puts an operator behind the wheel. Running employees? The agency tier gives wholesale rates and one command center. No contracts either way.

Done-for-you

$499/mo
We run all 6 channels for you · or $4,990/yr
Everything in Self-serve — minus the work · $50/mo usage included
  • A dedicated operator runs all six channels end-to-end — replies, posts, scheduling & cold outreach in your voice
  • Everything self-serve does — unlimited brands, the free booking page, lead CRM & AI video studio, nothing stripped out
  • We connect everything, tune your voice & rules, and keep it optimized
  • $50/mo usage included — double the self-serve allowance, under a cap you approve
  • Weekly performance review & continuous optimization — you never touch the dashboard
  • Priority support · a call is always optional, never required
Get started →
charged today, no trial · cancel anytime
book a call — always optional

Agency

From $99/mo
Per employee · all 6 channels each · drops to $65 as you scale
One login, one bill · $15/employee usage pooled
  • Every employee on Agency Max — all six channels and whatever we ship next
  • Wholesale rates that drop as you grow — $99/employee, down to $65 at 50+ employees
  • Pay monthly or annually — two months free on annual
  • Command center — roster, KPIs, drill into any employee, operate in one click
  • Team roles — owner, admin, manager, analyst, finance — each scoped to what they need
  • One consolidated bill — your customers never see a BABAV charge
  • Shared usage pool ($15/employee) under one hard spending cap you set
Start your agency →
one consolidated bill · cancel anytime
you set the spending cap

A flat plan, then pay only for what runs.

Every action is priced upfront and billed only when it completes — failed actions are never charged. Set a hard spending cap and autopilot pauses the moment you hit it, so usage can never surprise you.

Every action is billed only when it completes, and your spending cap is the ceiling. Three real-world months:

Maya
Handmade jewelry · 1 channel
Light
  • ~600 replies & comments$6.00
  • 16 posts on Instagram$1.60
  • No video, no outreach
Metered usage~$8
Billed after $25 free$0
Devin
Fitness coaching · 3 channels
Typical
  • ~1,400 replies & comments$14.00
  • Daily posts, all 3 channels$9.00
  • 50 cold emails to gyms$5.00
Metered usage~$28
Billed after $25 free~$3
The Lane Co.
DTC skincare · 6 channels
Heavy
  • ~2,800 replies & comments$28.00
  • Daily posts across all 6 channels$13.00
  • 1 AI video ad~$12
  • 30 cold emails to retailers$3.00
Metered usage~$56
Billed after $25 free~$31

The same per-action table you'll see in your dashboard's Billing tab. Priced upfront, billed only on success, capped at the limit you set.

Your first $25 of usage each month is free. You only pay beyond that — and as you can see, most actions cost a penny or two.
ActionPrice
DM / comment replyAuto-replies in your voice, every channel ($0.05 on X)
$0.01
Text postThreads
$0.05
Post with image or videoInstagram · Facebook
$0.10
YouTube publishUpload, caption & schedule
$0.25
Cold emailPersonalized outbound, auto-pauses on reply
$0.10
Email verificationChecks deliverability before a send
$0.05
Image generationAn AI image, ready to post
$0.10
AI assistDraft or regenerate a post · account setup is free
$0.05
AI video renderVeo voiceover · 8s–30s, Fast → Standard
$3–$45
Leads discoveredEach new contact the Finder digs up
$0.05

Every charge is itemized live and shown before it runs. Keeping a link on an X post is $0.40 (X charges far more for links, so we strip them by default). Failed actions are never billed, and there are no credits or top-ups to track.

Free first, then no surprises.

Three simple beats. No credit packs to track, no balance to watch, no auto-recharge to opt out of.

Step 1

Try it free.

Start your 7-day free trial with a card on file. Connect your channels and watch it work. Cancel any time in the first 7 days and you're never charged.

Step 2

Your plan kicks in.

After the trial, your plan rate begins — from $39/mo for one channel up to $129/mo for all six. Per-action usage runs on top of that, and you can see the running tally in your dashboard at any moment.

Step 3

Overage settles.

Every action you run has a published price and is billed on the same monthly invoice. Same card, same date, one charge — never a top-up.

Account centerone login

Every brand,
one login.

Manage every brand from one account center and switch between them in a click — each with its own voice, channels, and rules. Try it → tap a brand on the left. Each additional brand is 20% off its own price, all on one invoice.

Your own invisible agency

Add a brand for a client on any plan — even the $39 one. They pay you, we do the work, and they never see a dashboard or a BABAV logo. Run social for other people, white-label, and start an agency of one without telling anyone there's an AI behind it.

What people actually ask.

Is the trial really free?
Yes. You get 7 days at no charge. We do ask for a card up front so there's no interruption when you're ready to keep going — but cancel any time inside those 7 days and you won't be billed a cent. After day 7, it's your plan rate, starting at $39/mo.
What counts as "usage"?
Your plan includes $25/mo of usage free (Done-for-you includes $50/mo) — only what you run beyond that is billed. Every action the AI completes is metered, but most are tiny: a DM or comment reply is $0.01, a post is $0.05–$0.10, a YouTube publish $0.25. The higher-cost ones are video renders and cold-email outreach. Everything is billed only when it completes successfully, on the same invoice — and capped at a spending limit you set.
Can I cap my spend?
Yes. Set a spending cap in your dashboard (any amount, any time) and autopilot pauses when usage hits it. Inbound messages still queue, and you can lift the cap with one click. No surprise bills, ever.
What if an action fails — do I still pay?
No. We only charge for actions that complete successfully. If Meta or Google returns an error, our retry logic handles it without billing you — billing is tied to the final success response, not the request.
Where do I see exact per-action costs?
In your dashboard's Billing tab. Every action is itemized with its live cost at the moment it runs, so you always know precisely what you're spending and on what.
How much for more than one brand?
Each brand is priced by its own channel count, and every additional brand is 20% off its price. Add them from your account center, switch between them in a click, and they all bill on one invoice. Each brand keeps its own voice, channels, and rules.
Can I run brands for clients?
Yes — on any plan, even a single $39 channel. Add a brand for a client, they pay you whatever you like, and BABAV does the work in the background. Your client never gets a dashboard or sees a BABAV logo — it's fully white-label, so you can run social for other people as your own invisible agency. Additional brands are 20% off, all on one login and one invoice.
Do I get a booking page?
Every plan includes a free, built-in booking page — a Calendly-style scheduler in your brand's voice. Share the link, clients pick a slot, and each booking lands in your dashboard with the lead attached. No extra tool, no extra fee.
What's the difference with Done-for-you?
Self-serve, you run the dashboard yourself. Done-for-you puts a dedicated operator behind it — they run your channels, review performance, and continuously optimize. It's $499/mo or $4,990/yr, and you can buy it in a click — no call to book first. After checkout, a quick form gives us what we need to set you up. Want to talk it through first? A call is always optional.
I run multiple employees — is there an agency plan?
Yes. The agency tier puts every employee on all six channels at wholesale rates that deepen as you scale — down to 50% off past 50 employees — under one login, one consolidated bill (your customers never see a BABAV charge), and one command center to run them all. Usage is pooled ($15/employee) under a single cap you set. See agency pricing →
Can I cancel anytime?
Yes, right from the dashboard. Cancel and you keep access through the end of the period you've paid for. Usage already consumed isn't refundable, but there's no contract and no cancellation fee.

Start free. Stay in control.

7-day free trial · then from $39/mo · usage billed only on success, capped at your limit · cancel anytime.

Start free trial →
Want it run for you? Get done-for-you → · or book a call