Terms of Service.

Acceptance

These Terms govern your use of the BABAV.CO website, web app, APIs, and related services (the "Service"), provided by BABAV ("we"). By creating an account or using the Service, you agree to them. If you are accepting for a company, you confirm you have authority to bind it. If you do not agree, do not use the Service.

The service

BABAV is an AI assistant that connects to third-party channels — Threads, Instagram, Facebook, WhatsApp, YouTube, Gmail, TikTok, X, Telegram, Discord, LinkedIn, and Twitch — to auto-reply to DMs, comments, and mentions, generate and publish content, run cold-email outreach, add and track leads, and generate video. It is offered as Self-Serve, Done-For-You (we operate your channels), and White-label (for agencies running client brands).

AI features are powered by Google Vertex AI (Gemini 2.5 for text, Veo for video). We may add, change, or remove features; material removals from paid plans get at least 30 days' notice.

Your account

• Provide accurate information and keep it current.
• Keep your sign-in link and session private — you are responsible for activity under your account.
• Only connect channels you own or are authorized to manage.
• Be at least 16 years old.

Billing, trial & usage

Subscription

Self-Serve is priced by how many channels you run per brand, and gets cheaper per channel as you add; annual billing is offered at ten times the monthly rate. Each additional brand is discounted. Done-For-You is a higher flat monthly or annual fee. Current pricing is on the pricing page, incorporated here by reference.

Free trial

Self-Serve starts with a 7-day free trial. A valid payment method is required. If you do not cancel before the trial ends, your paid plan begins automatically. You can cancel anytime during the trial and not be charged.

Usage

Automated actions are metered as usage. Your plan includes $25/mo of usage free ($50/mo on Done-For-You); only usage beyond that allowance is billed, and you set a hard spending cap the agent can never exceed — it pauses pay-per-use automation before the next action would cross your cap.

Cancellation & closing invoice

You may cancel anytime from your dashboard; you keep access through the end of the period you have paid for. We do not pro-rate refunds of the subscription fee except where required by law, and usage already consumed is not refundable.

If you remove a brand or channel, any unused subscription remainder is credited to your usage balance rather than refunded to your card. On cancellation or account deletion, we finalize a closing invoice for any accrued-but-unbilled usage, so completed work is still settled.

Acceptable use

You must follow our Acceptable Use Policy, which is part of these Terms. In short: no spam, abuse, deception, or illegal activity, and no use that violates a connected platform's terms.

Outbound email and messaging. When you use outreach features, you are the sender of record and are solely responsible for complying with anti-spam and marketing law (US CAN-SPAM, Canada's CASL, EU/UK GDPR and ePrivacy). You must have a lawful basis to contact each recipient, identify yourself accurately, offer a working opt-out, and honor it.

Connected platforms

Your use of Threads, Instagram, Facebook, WhatsApp, YouTube, Gmail, TikTok, X, Telegram, Discord, LinkedIn, and Twitch through BABAV is also subject to each platform's own terms. We do not control those platforms — they can change APIs, impose rate limits, or act against your account for their own reasons. BABAV is not liable for the consequences of platform changes or actions.

Your content & IP

You keep all rights to what you upload and generate (brand assets, knowledge base, messages, and AI outputs, subject to the AI provider's terms). You grant us a limited license to host, process, and transmit that content solely to run the Service for you. The Service itself, and our software and marks, remain ours. Feedback you send us we may use freely.

AI disclaimers

The Service uses generative AI. You acknowledge that AI output can contain errors and behave unpredictably, and that you are responsible for what is published under your accounts. BABAV provides controls — tone settings, knowledge base, rules, spending cap, and a human-review/approval queue — and we recommend using them.

Warranties

The Service is provided "as is" and "as available" without warranty of any kind. To the maximum extent permitted by law, BABAV disclaims all implied warranties, including merchantability, fitness for a particular purpose, and non-infringement.

We do not warrant that the Service will be uninterrupted or error-free, that defects will be fixed, or that AI outputs will be accurate or fit for any particular use.

Liability

To the maximum extent permitted by law, BABAV is not liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, data, or goodwill.

BABAV's total liability arising out of the Service will not exceed the greater of one hundred US dollars ($100) or the amount you paid BABAV in the twelve months before the claim.

Some jurisdictions do not allow certain exclusions, so parts of these two sections may not apply to you.

Indemnification

You agree to indemnify BABAV against claims arising from your use of the Service, your content or AI-generated content you publish, your violation of these Terms, or your violation of any law or platform's terms.

Governing terms

These Terms, the Privacy Policy, the Acceptable Use Policy, and any plan-specific order form together form the agreement between you and BABAV. If a provision is unenforceable, the rest stands. You may not assign the Terms without our consent; we may assign them to a successor.

Changes & contact

We may update these Terms; material changes are emailed to account owners at least 30 days ahead and reflected in the date above. Continued use after they take effect is acceptance. Questions: support@babav.co.